4+ hour, 11+ min ago  (302+ words) Brightin Star is continuing its push into affordable optics with the release of the new MF 10mm F/5. 6 II fisheye lens. Designed for APS-C mirrorless cameras, the compact ultra-wide lens arrives with a very budget-friendly $75 price tag. The company says the…...

2+ hour, 53+ min ago  (411+ words) Tilta says the Illusion system is designed to simplify creative workflows while keeping the overall setup compact and lightweight. Tilta also includes magnetic adapter rings for both 82mm and 77mm lenses. This allows the system to work with a wide variety of…...

1+ day, 5+ hour ago  (368+ words) After months of teasing, Thypoch has officially unveiled the Voyager 24-50mm F/2. 8. The new lens marks the company's first autofocus zoom lens and is launching for Sony E mount cameras. Thypoch says the Voyager is built around the same cinematic rendering…...

1+ day, 9+ hour ago  (406+ words) Insta360 has officially unveiled the new Go 3 S Retro Bundle, a retro-inspired take on its tiny action camera system. The new bundle adds vintage styling and an optical viewfinder for composing both stills and video. The design immediately brings to mind…...

2+ day, 4+ hour ago  (439+ words) The new lens serves as the spiritual successor to the FE 100-400mm F/4. 5-5. 6 GM OSS. While the focal range remains unchanged, Sony upgraded the lens to a constant F/4. 5 aperture throughout the entire zoom range. One of the biggest upgrades over…...

2+ day, 5+ hour ago  (512+ words) Canon has officially unveiled the EOS R6 V, a new full-frame hybrid camera aimed squarely at content creators and filmmakers. Based on the EOS R6 Mark III platform, the new camera adds several video-focused upgrades including 7 K open gate recording, active cooling,…...

2+ day, 5+ hour ago  (699+ words) Sony has officially unveiled the A7 R VI, its newest flagship high-resolution mirrorless camera. The launch comes shortly after Canon announced the EOS R6 V and RF 20-50mm F/4 L PZ, making it a very busy day for camera gear announcements. The new…...

2+ day, 7+ hour ago  (494+ words) Canon has officially announced the RF 20-50mm F/4 L IS USM PZ, a new full-frame power zoom lens designed specifically for video creators and hybrid shooters. The lens arrives alongside the newly announced EOS R6 V and is clearly built to complement…...

3+ day, 1+ hour ago  (400+ words) Panasonic has officially unveiled the new Lumix L10, a premium fixed-lens compact camera that feels like a spiritual successor to the beloved LX100 series. The launch also marks the 25th anniversary of the Lumix brand, and Panasonic is clearly leaning into both nostalgia…...

4+ day, 4+ hour ago  (288+ words) The lens is launching for Sony E, Nikon Z, Fujifilm X, Canon RF, Canon EF-M, and Micro Four Thirds mounts, with pricing starting at just $140. The lens features a bright F/2. 8 maximum aperture, which should help when shooting indoors or…...