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MediaPost Publications is an on-line publishing resource for all advertising media professionals - TV, cable, radio, print, interactive, agencies, buyers, and reps - providing news, articles and commentary.
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News
Ace Hardware's Media Arm Releases Measurement, Audience Features
2+ week, 6+ day ago (281+ words) The DoorDash partnership creates a new commerce-media opportunity for brands to advertise a DoorDash storefront on the app, which was announced last year. New sponsored ads and sponsored brands formats aim to increase visibility and influence purchase decisions while customers…...
DASH-Enhanced Nielsen Drives Reset On TV Viewing Picture
3+ week, 2+ day ago (30+ words) 08/20/2026 MediaPost Become a free MediaPost member now to read this article Log in if you are already a member...
ARF DASH: Nearly A Third Of U.S. Homes Get TV Only Via Streaming
4+ week, 16+ min ago (176+ words) Now 30.5% of U.S. households get TV content only through streaming providers, with no access to linear TV -- up one percentage point (29.5%) over the full year 2025. This comes from a midyear 2026 release of the ARF’s DASH TV Universe study. The results identify…...